• Research and Insights Partners
    GeoPoll Kantar Brand Leadership
  • Global News Release Distribution and
    Media Monitoring Partner

     
    African Media Agency (AMA)
  • Global Communications and
    Public Relations Partner

     
    BCW I  Burson Cohn & Wolfe

Rankings

Year    Industry Group Industry Group Industry Group Industry Group

Year    Brands
Industry Group
Brands
Industry Group
Industry Group Industry Group Industry Group Industry Group

Year

Top 100 Most Admired Brands in Africa

RankBrandIndustry GroupCountry of DomicileChange in Admiration Rank
1 NikeSport and FitnessUSA-
2 AdidasSport and FitnessGermany1
3 SamsungTechnologySouth Korea-1
4 Coca ColaNon-alcoholic BeveragesUSA-
5 TecnoTechnologyChina2
6 PumaSport and FitnessGermany5
7 AppleTechnologyUSA-2
8 MTNTelecomsSouth Africa-2
9 GucciLuxuryItaly-
10 LGTechnologySouth Korea-
11 ToyotaAuto ManufacturersJapan-3
12 Anbessa ApparelEthiopia11
13 AirtelTelecomsIndia1
14 Vodafone/com/Safaricom/MpesaTelecomsUK3
15 NokiaTechnologyFinland-2
16 Pepsi ColaNon-alcoholic BeveragesUSA-1
17 Itel MobileTechnologyChina-1
18 HuaweiTechnologyChina8
19 NestleConsumer, Non-CyclicalSwitzerland-1
20 Mercedes-BenzAuto ManufacturersGermany5
21 ZaraRetailSpain6
22 OrangeTelecomsFrance14
23 SonyTechnologyJapan-11
24 UnileverConsumer, Non-CyclicalUK-2
25 DangoteConsumer, Non-CyclicalNigeria-4
26 Infinix MobileTechnologyChina2
27 Google/AndroidTechnologyUSA3
28 BMWAuto ManufacturersGermany-9
29 FantaNon-alcoholic BeveragesUSA21
30 GloTelecomsNigeria-6
31 EconetTelecomsZimbabwe9
32 GuinnessAlcoholic BeveragesIreland-12
33 Polo Ralph LaurenLuxuryUSA-2
34 Hewlett-Packard/HPTechnologyUSA1
35 VansApparelUSAn/a
36 ToshibaTechnologyJapan-7
37 LacosteLuxuryFrance8
38 AuchanRetailFrance40
39 ReebokSport and FitnessUSA4
40 H&MRetailSweden-6
41 Mukwano ProductsConsumer, Non-CyclicalUganda14
42 VersaceLuxuryItaly-5
43 ChanelLuxuryFrance20
44 Blue Band MargarineConsumer, Non-CyclicalUK3
45 DStvMediaSouth Africa11
46 Louis VuittonLuxuryFrance2
47 Tiger BrandsConsumer, Non-CyclicalSouth Africa-15
48 Trade KingsConsumer, Non-CyclicalZambia1
49 FILAApparelItaly50
50 NiveaPersonal CareGermany8
51 FacebookTechnologyUSA6
52 ShopriteRetailSouth Africa-14
53 KFCFoodUSA13
54 Star BeerAlcoholic BeveragesNigeria-2
55 HondaAuto ManufacturersJapan-9
56 AudiAuto ManufacturersGermany30
57 DellTechnologyUSA7
58 ColgatePersonal CareUSA17
59 MicrosoftTechnologyUSA-20
60 Dolce & GabannaLuxuryItalyn/a
61 Calvin KleinApparelUSA1
62 NascoConsumer, Non-CyclicalUSA23
63 HeinekenAlcoholic BeveragesNetherlands7
64 Tommy HilfigerApparelUSA7
65 LiptonConsumer, Non-CyclicalUKn/a
66 PZ CussonsConsumer, Non-CyclicalUK2
67 LC WaikikiRetailTurkey31
68 LandroverAuto ManufacturersUKn/a
69 TuskerAlcoholic BeveragesKenya-28
70 NissanAuto ManufacturersJapan-11
71 Levi'sApparelUSAn/a
72 HisenseTechnologyChinan/a
73 OMOConsumer, Non-CyclicalUK-1
74 JumiaRetailNigerian/a
75 IndomieFoodIndonesia-33
76 PrimusAlcoholic BeveragesNetherlandsn/a
77 Converse All StarApparelUSA6
78 SpriteNon-alcoholic BeveragesUSA17
79 HyundaiAuto ManufacturersSouth Korean/a
80 MirindaNon-alcoholic BeveragesUSAn/a
81 ChipsyConsumer, Non-CyclicalUSAn/a
82 OppoTechnologyChina-1
83 AlwaysPersonal CareUSA-10
84 PicknPayRetailSouth African/a
85 LenovoTechnology China-20
86 McDonaldsFoodUSA-7
87 Close UpPersonal CareUK-
88 RolexLuxurySwitzerlandn/a
89 Victoria's SecretLuxuryUSA-36
90 DanoneConsumer, Non-CyclicalFrancen/a
91 ChevroletAuto ManufacturersUSAn/a
92 TigoTelecomsLuxemburg-18
93 P&GConsumer, Non-CyclicalUSA-
94 PeugeotAuto ManufacturersFrancen/a
95 VliscoApparelNetherlandsn/a
96 ArielConsumer, Non-CyclicalUSAn/a
97 FerrariAuto ManufacturersItaly-6
98 Peak MilkFoodNetherlands-65
99 Sunlight DetergentConsumer, Non-CyclicalUKn/a
100 FendiLuxuryItalyn/a
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